cleveland-hustles-photoshoot.jpg
 

As Lead Creative for CNBC's show Cleveland Hustles, staring Mondelēz International Marketing Executive B. Bonin Bough as host, alongside NBA Superstar and Executive Producer LeBron James, I art directed all creative assets for the show. This included the show logo, colour scheme, art direction and production of the key photo shoot with the talent and promo creative, being heavily involved in the marketing and campaign strategy for the show.

 
 

‘Together We’ll Hustle’ Promo

 
 
 
 
 
 

Show: Cleveland Hustles
Role: Art Director
Agency: CNBC